Client Overview
TeamBuild HR, a professional HR consultancy firm, wanted to reach mid-sized companies in need of recruitment and HR support services. Their previous marketing efforts lacked targeting and personalization.
Challenges
- Low lead quality from generic outbound marketing
- No clear brand visibility in B2B LinkedIn spaces
- Manual outreach efforts with minimal conversion
Our Solution
- Created a laser-targeted LinkedIn outreach campaign
- Developed custom messaging for each decision-maker segment
- Designed landing pages optimized for conversion
- Implemented LinkedIn automation & performance tracking
Result: Delivered 300+ qualified leads within 45 days. The client reported a 3X ROI from initial consultations booked via the campaign.
Impact
- 300 new B2B leads from LinkedIn
- 72 booked calls with HR decision-makers
- Brand visibility increased by 60%
- Cost per acquisition reduced by 40%
Client Testimonial
"We never imagined LinkedIn could deliver this level of qualified B2B traffic. Epex Logics gave us a clear strategy and executed flawlessly." – TeamBuild HR CEO
